Unidos Por El 13 - Canal 13

Description

UnidosPorEl13.cl was created as a digital platform to showcase the results of a study that explores the everyday habits and customs shared by Chileans. From saving receipts and keeping medicine in bedside drawers, to giving pets funny nicknames — the site highlights these cultural connections through an engaging and relatable visual experience.

Challenge

To develop a website that clearly and attractively presents the findings of a study about the common habits and customs among Chileans, such as collecting receipts, storing medicine in nightstands, or giving pets quirky nicknames.

Solution

We designed a responsive digital platform with a friendly visual structure, organizing the study’s data into illustrated thematic sections. The goal was to foster a sense of identification through small, familiar everyday actions recognized by people throughout the country.

Results

The site was well received by users, generating strong engagement and widespread content views. It served as a key piece in making the study approachable and accessible to the general public.

Technologies

Services